Diego Piacentini

Former Commissioner for Digital Transformation, Italian Government; Former Senior Vice President of International Consumer Business, Amazon

Diego Piacentini served a civil servant term from August 2016 to November 2018 as Italian Government Commissioner for the Digital Transformation, reporting directly to the Prime Minister, after working for 16 years at Amazon.com as Senior Vice President of the International Consumer Business and member of the senior executive team. Early in his career, Mr. Piacentini joined Apple Computer Italy in 1987, and after ten years was promoted to the post of General Manager and Vice President of Apple EMEA (Europe, Middle East, and Africa region).

Diego is currently a member of the boards of directors of The Economist GroupApolitical, a global peer-to-peer learning platform for government; and OODA Health, a health care technology company focused on empowering patients and providers with real-time health care payments and insurance claim transparency. He is also a senior advisor for KKR, a leading global investment firm, and Convoy, a company building innovative technology solutions to address the inefficiencies of the trucking industry. 

He is a member of the Executive Committee and Board of Milan-based University Bocconi, where Diego graduated in Economics and was awarded “Bocconiano dell’anno” in 2010. Diego is a mentor of Endeavor Global, an NGO leading the high-impact entrepreneurship movement around the world, and a board member of Endeavor Italy, which he co-founded in 2016. He is also on the board of the Maasai Association, supporting education and health initiatives in Kenya. From 2017 to 2019, Diego was a member of the Expert Advisory Group (EAG) established to provide strategic guidance on the OECD’s two-year, multidisciplinary project “Going Digital: Making the Transformation Work for Growth and Well-being.”